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The failure guide to greater success.
Failure = Success? The shocking book that shatters all myths.
Are you afraid of failing in your professional projects? Do you think failure is the worst evil to avoid at all costs? Think again! In this desecrating book, the authors deconstruct all the harmful myths surrounding business failure. Far from being a sign of weakness, knowing how to bounce back after a setback
is the mark of true leaders. The greatest entrepreneurs and managers have all experienced bitter failures before achieving success. Through concrete case studies and straightforward testimonials, this book proves that learning from mistakes is a powerful lever for progress. You will discover the fatal mistakes to avoid absolutely and the keys to transforming failure into a springboard to success. Cult cases like Kodak and Nokia, symbols of the worst strategic failures, are scrutinized.
In the cutthroat world of business, making no mistakes is impossible. The real strength is knowing how to learn lessons to move forward. This practical and impactful book will give you the weapons to face failure without complexes and transform it into victory. An essential book for anyone ambitious!

Stop being afraid of failing!
In this shocking book, the myths about entrepreneurial failure are shattered individually. Failure does not rhyme with shame or incompetence, but success!
The greatest entrepreneurs and managers have all experienced failure before success.
Discover their unfiltered testimonials and their lessons for bouncing back after a setback.
Avoid the fatal pitfalls of Kodak and Nokia (and many others). Learn from other people's
mistakes instead of reliving them.
Making mistakes is inevitable, the strength is in learning the right lessons. This book will give you the keys to transforming failure into a springboard. In a ruthless business world, those who have never failed... have never tried anything! Dare to take risks and bounce back like a true leader.